Job Description

A cover letter and resume are important submissions for the hiring team to get a sense of your experience. In the cover letter, in two pages or less, please let us know how you will align with your career aspirations and skills. Submit both a cover letter and resume as one file (because of system limitations). 

Market Research & Analysis:

• Inform strategic decision-making by compiling and analyzing data on learners, competitors, labor markets, and other indicators of demand at the center, portfolio, and initiative level. Examples include (but are not limited to):
  • Lead competitive landscape and demand analyses on multiple institutions' market offerings, spotting and predicting emerging market trends, pricing/business models, and operational methods
  • Represent global learner interests and behaviors to inform senior leadership on content selection and promotion
  • Perform valid and reliable SWOT analyses for different content and products of the center
  • Implement research programs that support both the center's goals and its external partners, including designing quantitative and qualitative research surveys
• Provide research-based insights that improve our marketing and communications strategies 
• Report and present findings into applicable reports and presentations
• Identify the best methodologies for data collection and analysis, implementing a variety of research tools
• Monitor data collection, provide insight, and deliver analysis for all research programs, translating research findings into relevant recommendations
• Independently manage research agenda and timelines, reflecting center priorities
• Maintain the Market Research request form
• Frame and develop goals for all primary research, working to apply appropriate research methodologies that will best fit the goals for research projects 

Market Research Liaison: 

• Be the main contact for market research within the center
• Be the market research liaison between CAI and university partners and external partners (e.g., third-party research vendors) and present findings
• Maintain an internal marketing research knowledge center to house all research materials, third-party research data, and competitive benchmarking information
• Develop and present research findings on topics
• Manage partnerships and project work with third party research agencies including proposal development, scope, schedule, and budget
• Lead the process to secure both external and internal research partners to implement research agenda

Student Fellow Supervision and Leadership:

• Responsible for onboarding student fellows dedicated to market research
• Oversee market research student fellows by managing assignments, identifying task priorities, overseeing project deliverables, and providing mentorship 

• 5 or more years of experience in market research
• Bachelor's degree in Statistics, Marketing, Market Research, or a related field
• Interpret large amounts of data
• Knowledge of statistical packages (e.g., python, R, SPSS, SAS)
• Knowledge of data collection methods (polls, focus groups, surveys)

Please Note: This is a 5 year term limited position with the possibility of renewal depending on funding. 

Candidates must have legal authorization to work in the United States. 

The mode of work for this position is Hybrid. The work requirements for this position allow both onsite and offsite work and you will have an expected regular and recurring onsite presence. On occasion, you may be required and must be available to work onsite more frequently if necessitated by our center's policy and domain leadership or by your job requirements. 

The salary for this position will be based on your education and experience. 

Excellent benefits are available, for details, see  

Salary Information

The general salary range for this position is $80,000 - $85,000. You can expect to be paid a great compensation package. Factors used to determine salary include education level and experience for the position and internal equity within the unit. You are encouraged to discuss salary questions to honor agreement and transparency throughout the recruiting process. 

The University of Michigan conducts background checks on all job candidates upon acceptance of a contingent offer and may use a third-party administrator to conduct background checks. Background checks will be performed in compliance with the Fair Credit Reporting Act. 

Job openings are posted for at least seven calendar days. This job may be removed from posting boards and filled anytime after the minimum posting period has ended. 

The University of Michigan is an equal opportunity/affirmative action employer.

About University of Michigan - Ann Arbor

A great university is made so by its faculty and staff, and Michigan is recognized as one of the best universities to work for in the country. The Michigan culture is known for engaging faculty and staff in all facets of the university to create a workplace that is vibrant and stimulating.For two consecutive years, the Chronicle of Higher Education has placed U-M in its "Great Colleges to Work For" survey. In particular, the university earns high marks for strong relations between faculty and administrators, a collaborative system of governance, strong pay and benefits, and a healthy work/life balance.

Job Tags

Similar Jobs